The dominance of SMS March 4, 2010
‘Simple accessibility, ubiquitous network interoperability, ease of use, affordability and price predictability for text messaging are key guideposts as the industry evolves new messaging paradigms and migrates to next-generation networks’ says Ronald Gruia, Principal Telecom Analyst at Frost & Sullivan.
Text messaging will continue its dominance in the messaging arena for the foreseeable future and will evolve with additional features over the next three to five years, according to a new report, ‘The Future of Messaging’, prepared by global research and consulting firm Frost & Sullivan, and licensed exclusively to Comverse.
This evolutionary, rather than revolutionary, path will usher in text messaging …
The Bank in your pocket February 24, 2010
Mobile money applications are emerging as potent financial tools in rural and remote areas of the globe, allowing people with no bank accounts to get paid, send remittances or settle their bill.
At the Mobile World Congress in Barcelona, Spain, Gavin Krugel, the director of mobile banking strategy at GSM Association said “We see it as a very big oppurtunity” and “one billion consumers in the world have a mobile phone but no access to a bank account,”.
Today, 40 million people worldwide use mobile money, and the industry is growing, according to the GSMA. “Africa and Asia are the most active …
Email This PostAn ‘army of fanatics’ yes Real Madrid has that and uses mobile to monetize January 31, 2010
During the FIFA 2010 conference that was held in London last week apparently there were very impressive presentations but one stood out about mobile and sports fans. Real Madrid the winningest major league football/soccer team in the world. And they have loyal, fanatical fans. So of course, as Spain is one of Europe’s leading mobile markets, there is a Real Madrid fanclub on mobile. It offers all the usual suspects from fan newsletters to game scores and stats to player profiles, fan chat and commentary, sales of team jerseys etc. And the monthly subscription fee - 12 Euros. How many …
Email This PostAn SMS to remind you of the importance of birth registration January 26, 2010
What can be a better way to remind people of the importance of birth registration than sending a text message and also asking the recipient to spread the message.
Delhi-based NGO Churches Auxilary for Social Action (CASA) and UP-based NGO Vatsalya have together launched an SMS campaign to spread awareness on birth registration across the state. The SMS campaign, which is a part of the “Promote Birth Registration” campaign, will conclude in March and will see a series of three text messages to create awareness about the need of birth registration. The recipients will be selected from the database prepared …
Email This PostTexts, Tweets Saving Haitians From the Rubble January 24, 2010
Relief workers in Haiti received an emergency text message Tuesday about a collapsed school, with children still alive in the rubble. A search-and-rescue team on the scene, however, couldn’t find the right location.
Study Suggests There’s a “Texting While Walking” Epidemic Too January 18, 2010
Forget the grisly effects of texting while driving for a moment, if you can. Instead, focus on a new epidemic, one that’s admittedly much sillier than the driving one, but no less dangerous. Ladies and gents, meet texting while walking:
Slightly more than 1,000 pedestrians visited emergency rooms in 2008 because they got distracted and tripped, fell or ran into something while using a cellphone to talk or text. That was twice the number from 2007, which had nearly doubled from 2006, according to a study conducted by Ohio State University, which says it is the first to estimate such …
Email This PostHaiti Donations Through SMS Surpass $10 Million January 17, 2010
We have reported about a couple of big companies who have donated money and their services toward the Haiti Earthquake relief efforts. Just like big companies, individuals across the United States have been helping out the cause by donating money through text messages [SMS]. Secretary of State Hillary Clinton announced today that the donations to Haiti have surpassed $10 million, and still counting.Unfortunately, it was being reported yesterday that the money donated through SMS wouldn’t be available until after 90 days due to standard practices in the mobile industry. Luckily and thankfully, many companies have pledged to give the …
Email This PostRed Cross Raises $5,000,000+ for Haiti Through Text Message Campaign January 15, 2010
The new total is now $5 million, as confirmed by the Red Cross at 5:30 p.m. EST on Thursday.The Red Cross’s involvement in the relief effort is to be commended. Not only did it immediately set up the simplest donation method possible, but its social media presence and outreach, when combined with the State Department’s involvement, has turned this into a viral funding initiative, topping Twitter trends and inspiring action. The Red Cross is also contributing an initial $1 million from the International Response …
Email This PostHaiti Earthquake Info Tells Story of SMS That Saved a Woman January 14, 2010
A Canadian woman trapped under rubble after the recent earthquake in Haiti managed to send out a text message to the Foreign Affairs Department in Ottawa, a place nearly 3,000 miles away. And it saved her life.Once received, the text message was “relayed to Canadian diplomats back in Haiti” who then provided aid in the search for the woman. There’s not much more information beyond that, but it’s simply good to hear even the tiniest bit of encouraging and happy news in regards to this devastating event—particularly when it shows …
Email This PostCampaign Manager v4.0 Feature Pack Released January 2, 2010
First of all, we at GOMOTEXT want to take this opportunity to wish all the readers a very Happy New Year 2010.
As part of our ongoing commitment to provide our clients with the best user experience possible, GOMOTEXT is pleased to announce the release of a new feature pack FP1 for Campaign Manager v4.0
This pack includes some of the features requested by our valued clients over the past few months.
Below is a summary of the updates included in this feature pack
New Text2Screen Displays - The feature pack allows the user to select from a list of backgrounds for the screen …
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