US reporter sends 21,000 texts in a week; wins $5k October 30, 2007
Being Queen of South Florida’s texting scene has its perks and pay offs – just ask CBS4’s entertainment reporter Lisa Petrillo.
Earlier this month she accepted a challenge from phone giant Sprint who was trying to find the “Biggest Texter” in South Florida. The winner would receive a check for $5-thousand for their favorite cause.
For a solid week, in the kitchen, in the living room, on the way to work, Petrillo received thousands upon thousands of text messages.
When the proverbial smoke cleared, Petrillo bested 8 other local TV, radio, and area personalities to win the contest.
“I texted at work, I texted …
Email This PostMobile Marketing Campaign Manager v3.0 Launched October 28, 2007
Dallas, TX – October, 25, 2007- GOMOTEXT.COM, a leading provider of mobile messaging and marketing solutions, today announced the must awaited release of version 3.0 of their Mobile Marketing Campaign Manager (http://www.gomotext.com), a complete mobile marketing platform that can be used for launching Standard and Premium rate mobile marketing campaigns like Text2Win, Sweepstakes, polls, Coupons, SMS Blasts and much more.
The Campaign Manger from GOMOTEXT.COM is extremely affordable and can be licensed as a hosted platform. It supports all the major SMS Aggregators in North America.
About GOMOTEXT.COM:
GOMOTEXT.COM, based in Lewisville, TX has assembled one of the most technologically advanced mobile …
Immobilize stolen vehicle by sending SMS October 27, 2007
MANAGE your car while sitting at home or any other part of the world while your driver or anyone else is away with the car on the roads. A India based company has come out with a unique product named vehicle black box (VBB) aimed to be an anti-theft and security device for cars.
The details of the technology revealed that the black box is installed in the car, near the steering wheel and its networking is done with one of the GSM/ CDMA mobile of the client. The car can thus be controlled from the mobile by messaging the …
92.5 Million Active SMS Users Make Short Code-Based Mobile Marketing the Most Effective Platform for Mobile Advertisers
NeuStar, Inc. announced today that Common Short Code (CSC)-based messaging campaigns have been cited as an “unprecedented platform for marketing” in a recent report published by mobile media research firm M:Metrics. The M:Metrics report, which can be downloaded for free at the U.S. Common Short Codes website (www.USshortcodes.com), states that CSCs are an effective way to engage and drive consumer response across various media channels.
Accessible to more than 95 percent of mobile users, CSCs are short five- and six-digit numbers with which mobile phone users can send and receive text and multimedia messages using the capabilities that come standard …
Email This PostSMS text messaging worth 100 B dollars in 2007 October 21, 2007
Posted by Tomi T Ahonen At Communities Dominate Brands
This text messaging train just keeps on running on its tracks. We reached 80 billion dollars worth of revenues out of mobile phone simple SMS text messaging last year (as reported by us long ago, and verified by the ITU stats). Now its clear this year we will pass the 100 billion dollar mark.
(For those who want to quote that as an official stat, you can quote TomiAhonen Consulting 21 Sept 2007 as its source for now. The official counts from Informa and ITU will come early in 2008 to confirm …
Email This PostThird-Party applications are coming to the iPhone.
Steve Jobs made it official Wednesday morning: third-party applications are coming to the iPhone.
Apple’s CEO posted another of his open letters to the world Wednesday on Apple’s Hot News section of its Web site, confirming reports that a software development kit (SDK) for the iPhone will be released to developers next year. It’s coming in February, rather than January as reported, but application developers and iPhone owners will probably be able to wait the extra month.
“We are excited about …
Email This PostFor Google, Advertising and Phones Go Together October 14, 2007
Via New York Times
For more than two years, a large group of engineers at Google has been working in secret on a mobile phone project. As word about their efforts has trickled out, expectations in the tech world for what has been called the Google phone, or GPhone, have risen, the way they do for Apple loyalists ahead of a speech by Steven P. Jobs.
But the GPhone is not likely to be the second coming of the iPhone — and Google’s goals are very different from Apple’s.
Google wants to extend its dominance of online advertising to the mobile …
Email This PostText the Vote? October 2, 2007
If the campaigns get it right, mobile experts say, next year’s election will see “a very big bump” in youth voter participation.
That’s a big “if.”
So far only Sen. Barack Obama, who’s emerging as the pioneering Internet candidate of the campaign (by measure of online fundraising prowess and grassroots popularity on the MySpace-Facebook-YouTube trifecta), is regularly using a text messaging campaign effectively and strategically. On Tuesday, The Trail received two text messages from Obama. The first, received at 3:29 p.m. EST, read: “Please REPLY to this message with your five-digit ZIP code to receive local Obama campaign news and periodic updates …
